Author's Coaching Program: Part 2
The Publishing and Marketing Program
Get the Coaching You Need To Publish and Position Your Book for Credibility, Cash, and Contribution
So, you wrote a book. Now what? Finding a publisher is often the scariest, most self-doubt-inducing step for new authors. Our Publishing and Marketing Coaching Program takes all that off your plate. We will format your Kindle and printed versions, publish your book under H.O.P.E. Publishing House, set up your online sales platforms, and order and deliver your first 50 printed copies. And you will own the rights to your hard work! But a book in your hands is only the beginning.
Most published authors sell peanuts compared to their book’s income potential and only reach a fraction of their dream readership.
Of course they do–they are writers, not marketers! We radically shift that with our easy-to-follow Marketing Coaching Program. At each step, you will develop skills and strategies that will perfectly position you to get your book into the hands of those who need it most. Through one-on-one coaching, simple templates for all your marketing materials, and in-depth media training, you will learn how to powerfully sell your story with authenticity. And with Lisa J.’s mindset coaching, you will be ready to step into the spotlight with a backbone and speak life when you pitch your book. Get ready to become the person you need to be to make your book a best-seller and have the global impact you really want.
A 6-Month Program
Publishing and Marketing Coaching Program
At the end of 6 months, you will have:
- 50 Printed Copies of Your Book
- A Kindle Version of Your Book Live on Amazon
- An Amazon Author Page
- A Website Splash Page
- A Book Launch Plan
- A Marketing Plan
- Media Training
- Press Kits and the Strategy to Use Them Effectively
- A Post-Book Business Plan
- A Cohort of Like-Minded Authors To Support You
- A New You!
Your Publishing and Marketing Coaching Program Includes
Marketing Coaching
Your marketing coach will build you up to best represent yourself and your book to the world. You’ll learn how to craft compelling marketing materials, such as book descriptions and author bios, how to shine in video and audio interviews, and how to use social media to grow your brand. Most importantly, your marketing coach will work with you to design a personalized plan for how to use these skills to your best advantage with your target readership, including hosting a pre-launch party for the Kindle version of your book. Finally, you’ll explore how book sales and notoriety can boost your current career and lead to spin-off business bigger than you ever imagined.
You get:
- One-on-One Coaching
- Weekly Private Call with Your Marketing Coach
- Weekly Group Call with Your Cohort
- Marketing Materials Templates
- Elevator Pitch
- Book Description
- Author Bio
- Sample Interview Answers
- Marketing Training:
- Press Kit Compilation and Use
- Social Media
- Phone Interviews
- Live Interviews
- Podcasts
Publishing Package
H.O.P.E. Publishing House will take all of the publishing tasks off your plate. No sending proposals to agents, no hiring a typesetter, no registering your ISBN, no proofreading required. We do it all! All you have to do is approve the final book cover design, so you can focus on preparing your press kits, practicing your interviews, and planning your book launch (the fun stuff). The icing on the cake? When you finally hold that first physical copy of your book in your hands, you’ll have peace of mind knowing that you own the rights to it. H.O.P.E. Publishing House will never charge you royalties for shared IP. Your book is yours!
You get:
- Cover design
- Typesetting
- Final Proofread
- ISBN and Barcode Registration
- Kindle Version Setup
- Amazon Author Page Setup
- Website Splash Page Setup
- Book Ordering and Delivery
Mindset Coaching
Mindset coaching is not just a slight edge to bump your book’s success. It’s the difference between selling a single copy to your mom and inspiring thousands of paying readers with your story. With Lisa J.’s mindset coaching, you’ll transform your self view to claim your spot as a thought leader with a must-hear message.
You’ll gain a level of confidence that will help you give a great interview every time–no matter what’s going on in your life or the studio that day. You have to know down to your core who you are, what matters in your message, and how to effectively connect with people to inspire them to action. When you build that belief, the rest comes naturally. You will be able to speak off the cuff, guide the interview to your desired outcome, and become a master influencer. Lisa will help you to dissolve imposter syndrome and embrace yourself as an excellent writer and a brilliant promoter. You’ll understand why self-promotion matters. Not for fame, not for glory, not even for sales. But for the absolute commitment you have to your calling and the impact your book will have on the planet. That unshakeable belief will come through in every conversation you have as you bring hope to the world and make the difference you’re called to make.
You will learn how to:
- Get Out of Your Own Way
- Transform Your Perspective of Your Past
- Break Through Imposter Syndrome
- Grow Your Confidence As a Writer and a Thought Leader
- Become the Person That Your Book Calls You To Be
Marketer's Retreats
Our Marketer’s Retreats are the secret to the success of this program. They offer total immersion in a creative, inspiring, abundant environment that is sure to get the brainstorming flowing. Whether you’re surrounded by the quaint beauty of Balboa Island in sunny California, the seashell-laden beaches of Sarasota, or the verdant jungles of Bali, you’ll tap into the wellspring of inspiration around you. You’ll feel right at home–better than at home–in your charming writer’s den as you feel the energy and support from the fellow authors in your cohort. Best of all, you’ll grow your self-confidence as you practice mock interviews and craft press releases with your marketing coach right there by your side. Then, you will take what you learned and the progress you made on your book launch plan back home, where homework assignments as easy as a paint by numbers kit keep you on track and invigorated.
Benefits of Retreats:
- Effective In-Person Learning
- Easy-To-Follow Workbook
- Live Support from Lisa and Auriana
- Total Immersion in the Writing Program Curriculum
- Opportunity to Write in an Expansive Setting
- Connection with Your Cohort
- Fun! Travel the World with Your Fellow Authors
